Ira David Levy’s “Pedal America” show pushes pedaling to a broader audience

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[This piece also appeared in Checkerboard City, John’s weekly transportation column in Newcity magazine, which hits the streets on Wednesday evenings.]

As a sustainable transportation devotee, sometimes I have to remind myself that not everyone in this country is as fanatical about biking as I am. But “Pedal America,” a new travel series on PBS created and produced by Chicagoan Ira David Levy, aims to spread the gospel of cycling to the unconverted. “I think that with a lot of bike advocacy, we tend to talk to each other, people who are already enthused,” he says over drinks at a Gold Coast café. “But if you’re going to reach the masses you need to find a way that does not come across as overly political. So I work in a little bit of advocacy in each episode but I try not to be too preachy.” Continue reading Ira David Levy’s “Pedal America” show pushes pedaling to a broader audience