[flickr]photo:6861458422[/flickr]
Via this Tumblr, I found Aaron Kraus’s posters from the Courteous Transit Authority, a play on the CTA acronym, to encourage bus riders to move to the back. Well, not encourage so much as making moving to the rear of a bus sound like an adventure. Kraus, a visual designer for Roundarch, published the first poster (above) in December 2010. He created a new version (below) while updating his design portfolio.
[flickr]photo:6861458242[/flickr]
I emailed Kraus to ask why he created these images. He’s been riding Chicago Transit Authority buses since moving to Chicago in 2006, and the 66/Chicago bus for two years. He explains:
They were created because I was tired of riding the bus with people who never seemed to walk to the back of the bus. I wish they had a more compelling origin story but that’s it. All in all, the 66 Chicago bus is a huge source of inspiration for me.
Thank you, Aaron, for trying to make transit a little more whimsical but also more efficient. Visit Kraus’s website. Oh, there’s one more poster in the collection, but it’s not family friendly (probably still safe for work, though).